May 19th, 2016 Natixis Partners advises Pragma Capital on the disposal of Sandaya Group to Apax Partners alongside the Management
Established in 2010 by François Georges and Xavier Guilbert with the financial support of Pragma Capital, Sandaya Group is a key player in the French outdoor accommodation market. The Group has been built through acquisitions, the latest ones having occurred in 2016 with 3 new campgrounds.
Sandaya operates a portfolio of 11 four- and five-star campgrounds of more than 300 pitches each in France and Spain. The sites are all in choice locations, mostly on the seashore, with high-quality accommodation (cottages, chalets, cabins and bare pitches) and a wide variety of leisure activities and services. Based in Montpellier, Sandaya employs up to 500 people during the high season. Almost 80% of sales are managed directly through the Sandaya brand.
With the support of Apax Partners alongside the Management and 4 co-investors (Sofival, Bpifrance, SGCP and Arkéa Capital Investissement), Sandaya aims to step up its development in France and elsewhere in Europe. In particular, it intends to use an envelope of more than €150m to continue investing at a steady pace in four- and five-star campgrounds that meet its exacting quality standards.‹ Back to news
antoine de boissoudy
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